Upcoming Conferences
“Successfully Selling Social Media
to Your Leadership Team”
IQPC “CRM for Utilities Conference”
Miami, Florida — December 5-6, 2011
The success – or failure – of your utility’s social media effort depends in large part on how that effort was positioned up and across your company. If you sold your leadership team on social media as a no-cost communications or customer-service channel, you may be feeling buyer’s remorse. In this highly interactive workshop, EEC President John Egan will provide attendees with distilled “lessons learned” and action steps gathered from best-practice utilities on how to position and propel their social media initiatives — even in skeptical or resistant organizations.
Conference Details: IQPC CRM website


